Tutorial - Megajump
Simon Dubreucq avatar
Written by Simon Dubreucq
Updated over a week ago

Description

Megajump is a scoring game mechanism inspired by the game app of the same name launched in 2010 on iOS. The mechanics is like a skill & reflex game: the user must fly vertically and stay in the air for as long as possible by collecting the most objects. Each object serves as a "boost" that prevents the hero from falling back to the bottom of the screen, and thus meaning the end of the game. In addition, many game options will allow you to highlight your products & services and adapt the module customization to your brand universe (sounds & animation, gravity, lateral movement, etc.). This mechanism will perfectly meet your engagement goals, maximizing the time users spend on your campaign and their number of games.

Summary

Game Design

Before setting up your campaign, you will need to have created the various graphic elements required. To begin, please consult this page which will give you access to all the essential information for the graphic creation of your campaign: Creating the graphics of your games. You can also download a PSD file.

Page setup

First, click on New Campaign and select the Mega jump mechanic. You will then be taken to the campaign editor which includes the 5 pages of this mechanic: Form, Megajump, Result page, Already Played page, End of campaign page. If you wish, you can add a home page and/or a teaser page.

Don't forget to set up your campaign settings now, including the campaign dates, terms and conditions and privacy policy.

Background image setup

Upload your Desktop background by clicking the "+" icon in Background Image. To learn about the background graphics specifications for this module, please refer to the "Game Design" section of this article. You also have the option of adding a solid background color that will surround your game pages - you can leave the basic color or choose to standardize your campaign with a color that reminds the user of your brand or game pages, for example.

Game Settings

Number of participation (if "Limited participation" is enabled): Set the number of participation per day, week, month or campaign and per user, then create and select your Already Played page. If the user tries to replay, he will land directly on this page. Ideally, we recommend disabling the Limited participation option to encourage the user to revisit your campaign regularly. The user can, for example, be invited to replay as often as he wants to improve his score and to try to be part of the 100 best players before the end of the campaign.

Disable gravity: choosing whether to enable gravity will depend on the gaming experience you want to achieve.

  • Without gravity activated: this mode is more suitable for a game with a view from above to follow our hero (a bird or a swimmer, for example). If the user no longer collects bonuses, the hero will lose his momentum and stop on the spot, losing the game.

  • With gravity activated: this mode is more suited to a game with a feeling of "fall" possible for the hero (a rocket that takes off, for example). If the user no longer collects bonuses or hits an obstacle, he will drop to the bottom of the screen and lose the game.

Lateral movement: This means that you can cross the screen from side to side and are not limited to the edge of the game screen. The player can, therefore, potentially more quickly grab a bonus on the far left of his screen by going to the right side. This option only works for desktop.

Game speed: choose the game speed so you can adapt the difficulty to your audience.

Display results page: Select "Display results page" so that users can find out whether they have won or not. To choose the type of results, read this article. In function, adjust the number of pages Won, Lost and Already played

Customizing the appearance

Visuals of the hero and elements

  • Hero visual (flying): it is the basic visual of your hero at the start of the game and when he is in the air.

  • Hero visual (falling): You can add a different visual to illustrate the fall of the hero to make the game more attractive and dynamic.

  • Background visual: it is the visual of the game background on which all the elements will take place.

  • Ground visual: this is the visual of the ground from which the hero will fly.

  • Items visuals (small & large): these are the elements that the user will have to pick up to earn points. The small bonuses give 20 points and the big ones give 60 points.

  • Bonus visual: import the visual of the boosts that will be picked up during the course.

  • Obstacles visual: these are the elements that the user must avoid in flight under penalty of being stopped abruptly during his race. Several different obstacles can be added and each of them can be animated.

  • Backgrounds elements: these are the elements that will serve to illustrate a little more your game by being arranged randomly on the background. They will give the illusion of accompanying the hero during his journey.

Clicking on "Advanced options" will give you the opportunity to customize the loading bar, the introductory text and the ending text.

Sound and animations of the hero

If you have a PRO account, the hero's visuals, obstacles, bonuses and boosts can be animated to create the illusion of movement.

Bouton

Click on the icon corresponding to the animations and import your animation visuals for the hero or elements. A preview screen will allow you to check your installation and change the speed of the animation as needed to adjust it to the desired speed. You can also import a sound to illustrate the noise of the hero or items picked up, as well as a soundtrack that will be played during the race (MP3 or MPEG - 10 MB max).

Mobile setup

Once your Desktop Campaign is set up, you need to switch to Mobile view to import the dedicated backgrounds and format your different pages for that support. To import mobile backgrounds, follow the same procedure as for desktop backgrounds.

Campaign launch and Test

Once the desktop and mobile versions have been finalized, you can publish the campaign. Don't forget to check your campaign. Use our emailing option to increase engagement on your marketing campaign.

Other options available for this module

Megajump campaigns examples

McDonald's is framing their products around the New Year's peak season: in a festive world, users embody the restaurant's mascot and must catch all the McDonald's products on their way to try to get the best score possible.

Bonduelle outlines its range of canned vegetables via a Megajump: in a field, users are invited to catch peas & carrots with their tractor, avoiding the bushes along their way.

Feu Vert engages its community around its range of Continental tires before the summer vacation peak season: on the way to their holidays, users must catch all the Feu Vert & Continental tires to ride safely and to avoid studs & nails that will slow them down.

Rowenta is scripting the launch of its silent vacuum via a Megajump inspired by the TV spot of the product: users must vacuum up all the feathers resulting from a pillow fight in a children's room without waking them and without colliding into their toys left on the ground.


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