The mechanics of the Gift Finder directs your users to a product or service that corresponds to them, according to criteria that they are invited to define. This module is ideal to qualify your users & know their preferences, to give visibility to your products & services, and finally, to generate traffic towards them by inciting them to buy.

Your players are invited to select several criteria, which you will have defined beforehand, from several drop-down lists, and then a product/service result is displayed to them according to these criteria. The customization of the result page will allow you to display the visual of the product/service, its name and a URL to redirect to its details on your site.

Before setting up your campaign, you will need to have created the various graphic elements required. To begin, please consult this page which will give you access to all the essential information for the graphic creation of your campaign: Creating the graphics of your games. To create the specific elements of the Gift Finder module, please consult this article.

First, click on New Campaign and select the Gift Finder mechanic. You will then be taken to the campaign editor which includes the 4 stages of this mechanic: Form, Gift Finder, a Result page and an End of campaign page. If you wish, you can add a home page and/or a teaser page.

Don't forget to set up your campaign settings now, including the campaign dates, terms and conditions and privacy policy.

Upload your Desktop background by clicking the "+" icon in Background Image. To learn about the background graphics specifications for this module, please refer to the "Game Design" section of this article. You also have the option of adding a solid background color that will surround your game pages - you can leave the basic color or choose to standardize your campaign with a color that reminds the user of your brand or game pages, for example.

Number of participation (if "Limited participation" is enabled): Set the number of participation per day, week, month or campaign and per user, then create and select your Already Played page. If the user tries to replay, he will land directly on this page. Ideally, we recommend disabling the Limited Participation option to encourage the user to come back regularly to try new combinations of settings and find new products.

Fill out all fields before validation: enabling this field will force your users to consider and fill in each of the categories of criteria, in the form of drop-down lists, and obtain highly personalized results. On the contrary, not activating it could help the most undecided users to try broader settings, but will instead display results that are bound to be less targeted.

The "Content" tab is used to configure all the parameters and conditions for the allocation of the products that will be offered to the user on the Gift Finder. It is therefore an essential configuration of this module.

To get started, click on "Download Template" to get a CSV file that you can use to fill in your product data. This data will generate the display of the product corresponding to the user's selection criteria. Here is in detail what you can indicate in this file:

Overview of the product data import template file

If you encounter layout problems, you can follow the explanations given in this article.

Once you have filled in the file with the corresponding information, click "Upload" to import it into the Gift Finder and create the possible categories/choices.

Important :

Once the list of your choices/products has been created, it is now necessary to import the visuals corresponding to each product. To do this, click on the "Add images to elements" button and select all the necessary visuals. Their names must take up what has been defined in the "imagename" column.

Example: if "product_1" is in my "imagename" column, then the visual corresponding to this product will be named "product_1.jpeg".

All the imported visuals will then be placed on a viewing bar.

Important note: The visuals must be as light as possible in order to optimize loading times. We recommend a maximum of 4 MB per visual.

In order for the images corresponding to the selected product(s) to be visible on the result page, you must follow the steps below :

Background color of category: Allows you to define the color of the fields that will represent the different categories visible to users. You can also choose the font as well as the text style for these fields. You can then choose the size of the borders of your category fields, their color in the normal state, a specific color if the user forgot to select a choice in a category, and finally the rounding of the edges. If you don't want any edges, enter the value "0".

Display sequence icon: allows to underline the fact that several options exist for a given field, which in fact incites to click.

Display sequenced menu: allows you to view the global rendering of the selection fields for each category and to define the same customization options as the category fields: background color, font, text style, border size as well as their color and rounding.

Spacing of sequenced list: allows you to manage the distance between the category field and its list of choices.

Background / hovering text color: Allows you to customize the rendering of a selection field when hovering the pointer over it.

Once your Desktop Campaign is set up, you need to switch to Mobile view to import the dedicated backgrounds and format your different pages for that support. To import mobile backgrounds, follow the same procedure as for desktop backgrounds.

Once the desktop and mobile versions have been finalized, you can publish the campaign. Don't forget to check your campaign. Use our emailing option to increase engagement on your marketing campaign.

Discover some examples of scripting of the module below and in our "Inspiration" section