Tutorial - Fair Price 💰
Simon Dubreucq avatar
Written by Simon Dubreucq
Updated over a week ago

Description

Based on the "Hot"/"Cold" principle, the Just Price mechanic allows you to ask your participants to find a numerical data of your choice (price, distance, size,...) using a Plus/Minus indicator. Thanks to the addition of a "hint" action button, you can, for example, guide them to the right answer via your website, thus giving you the opportunity to highlight your products and/or services.

Contents

Design du jeu

To begin, please consult this page which will give you access to all the essential information for the graphic creation of your campaign: Designing your games. To create the specific elements of the Just Price module, please consult this article.

If you wish to include game variables on your background, remember to leave a space for them in the graphic design:

Set up the pages

Click on New campaign then select the Just Price mechanism. You will then find yourself in the campaign editor with the 4 stages of this mechanic: Form, Fair Price, a Result page and an end of campaign page. If you wish, you can add a home page and/or a teaser page.

Configure your campaign settings now, including campaign dates and important rules and privacy policy.

Set up the wallpapers

Import your desktop backgrounds by clicking on the "+" icon in Background Image. For background design specifications for this module, please refer to the "Game Design" section of this article. You also have the option of adding a solid background colour that will surround your game pages - you can leave the base colour or choose to unify your campaign, with a colour that is reminiscent of your brand or your game pages for example.

Game settings

  • Number of entries: set the number of entries per day, week, month or campaign and per user, then create and select your Already Played page. If the user tries to play again, they will be taken directly to this page. We recommend not to activate the limited participation so that your participants can replay this game as many times as they want.

  • Answer: Enter the number your participants should find here - this can be a prize, a distance, an age...

  • Limited attempts: we recommend activating this setting and defining the maximum number of attempts the participant can make.

  • Stopwatch: Activate the stopwatch to define a maximum time during which users must find the mystery number. We advise you not to set a time that is too long in order to create a challenge.

  • Show result page: Select "Show result page" so that users can find out if they have won or not. To choose the type of result page, see this page. According to the type of result, adapt the number of page won, lost and already played.

Customizing the appearance

This section allows you to customise the response field with different settings:

  • Type of font used

  • Font size & colour

  • Background colour of the field

  • Border size (to manage the size of the field border)

  • Edge colour Edge radius (to make the field more or less rounded)

You can also manage the field size manually in the preview area:

Mobile setup

Once your Desktop Campaign is set up, you need to switch to Mobile view to import the dedicated backgrounds and format your different pages for that support. To import mobile backgrounds, follow the same procedure as for desktop backgrounds.

Campaign launch and Test

Once the desktop and mobile versions have been finalized, you can publish the campaign. Don't forget to check your campaign. Use our emailing option to increase engagement on your marketing campaign.

Other options available

Examples of price is right campaigns

Discover some examples of scripting of the module below and in our "Inspiration" section

The real estate website "Habiter.lu" is promoting its sales offers via a Juste Prix game where participants have to find the purchase price of a house.

Cora shops give visibility to their promotions by asking participants to find the price of certain products in their shops.

SNCF tests the geographical knowledge of its participants through a Fair Price.


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